Interview with Michael Kester, Syngenta Regional Head of Vegetable Seeds EAME
At Fruit Logistica 2010, Syngenta presented itself as an integrated company which offers not only seed, but also crop protection solutions.  In an interview with Melon Today during the fair, the Regional Head of Vegetable Seeds in EAME, Michael Kester, highlighted the importance of innovation.... more

Interview with Gérald Lamusse, Global Brand Manager of Fruit Logistica 2010
During Fruit Logistica 2010, Global Brand Manager Gérald Lamusse explained to Melon Today the importance of attending the fair and Freshconex. Over 2,300 exhibitors decided to join Fruit Logistica 2010.... more

Interview with Anton Maris, The Greenery’s Product Manager Field Crops
The Greenery is one of the leading companies in Europe in the vegetable, fruit and mushroom sector. It supplies a comprehensive range of these products to supermarket chains in Europe, North America and the Far East throughout the year, while serving other major target groups.... more

Breeding: Increased support of high tech laboratory analysis, faster varietal development and better vegetable varieties are required
World population growth and changing consumption habits have an ultimate effect on the vegetable value chain, future innovative trends in the fresh produce industry and breeding characteristics. This was one of the key points that came out of the forum held during Fruit Logistica 2010....more

EU: Vegetable production climbs 3% while fruit production falls 2%
Fresh vegetable production in Europe climbed to a total of 62 million tonnes in 2009, 3% up on the previous year. In contrast, the total fruit harvest slipped 2% to 37 million tonnes, according to information from the AMI (Agricultural Market Information service) in Bonn....more

Melon acreage has shown a downward trend since 2007
Melon production in Castilla-La Mancha, the biggest melon producing region in Spain, totalled 348,100 tonnes in the first eleven months of 2009, representing a decrease of 6.92% compared with the same period of 2008, according to a report released by the Ministry of the Environment....more

The Proexport project will reach the distribution channels of the UK and Germany
“Let’s celebrate life every day” is the slogan of the new campaign launched by the Murcian Association of Fruit and Vegetable Producers and Exporters (Proexport) and the Murcia Tourist Office, the aim of which is to promote this region in South-East Spain through....more

84% of melons produced in the USA are Cantaloupes
Around 1 million tonnes of melons were produced in the United States in 2009, 2.6% more than the previous year (see Fig.1), according to the Vegetables 2009 Summary, a new report from the U.S. Department of Agriculture’s National Agricultural Statistics Service....more

Senegal is multiplying its initiatives in order to develop its agriculture in terms of quality and product diversification
Once dependent on peanut cultivation, Senegalese agriculture is beginning a transformation. From now on, Senegal will multiply its initiatives in order to develop its agriculture in terms of quality and product diversification, bolstering its range of off-season fruits and vegetables for export....more

IGD forecasts that the Chinese grocery market will be worth €761 billion
According to international food and grocery expert IGD, China is set to overtake the US for the first time as the largest grocery market in the world by 2014....more